Chances are, you’ve already heard (maybe from a web designer or digital marketing company) that your website needs to be mobile-friendly if you want to be competitive in today’s online market. Webify Geeks helped, tons of companies to make their sites mobile-friendly, but for those of you who haven’t made the switch yet, you might be wondering if having a mobile-friendly site is really important for your business.
It’s predicted that this year, 94% of small business websites will be mobile-friendly. That means this is the year your funeral home catches up with the times and gets a mobile-friendly website.
Making your website mobile-friendly will take time, money, and effort — which is why we’re sharing reasons why it’s your most important and worthwhile investment in 2019.
How Important is Mobile Really?
Mobile Internet Use
In October 2019, mobile traffic officially surpassed desktop traffic on the internet.
Mobile-Friendly Website: What is it?
A mobile-friendly website is formatted to properly display on smaller screens (such as smartphones and tablets). As an increasing number of mobile users access information from their mobile devices, it is imperative that visitors are having an easy and positive experience with your mobile site. Mobile-friendly websites consider the following factors:
- Legible and bigger text size and content that fits the page
- Easy to follow the navigation
- Large touch-friendly buttons/navigation
- Download speed is faster
Google Using Mobile-Friendly Sites as a Ranking Factor
On February 26, 2015, Google released an official statement in regards to how it will be handling mobile-friendly search results.
Not only do mobile-friendly websites matter to mobile users, but Google also cares a great deal about the proficiency of a business’s mobile site. Having a mobile-friendly site is quite important for organic search results. If Google considers your mobile website “unfriendly”, expect a possible penalty. This penalty (also known as an intrusive interstitial) can cause your website to suffer from a lower search ranking on Google. This is important because the lower your business ranks, the less likely mobile users will see your business first on a given page, which will potentially impact your website traffic and overall online presence.
All website packages that are offered by Webify Geeks include a mobile-friendly website, Fasy Cloud Hosting, SSL Certificate and On-Page Search Engine Optimization.